{"id":5373,"date":"2025-03-21T11:45:50","date_gmt":"2025-03-21T10:45:50","guid":{"rendered":"https:\/\/prosteit.pl\/?p=5373"},"modified":"2025-05-26T11:30:32","modified_gmt":"2025-05-26T09:30:32","slug":"how-to-start-selling-online-a-simple-guide","status":"publish","type":"post","link":"https:\/\/prosteit.pl\/en\/how-to-start-selling-online-a-simple-guide\/","title":{"rendered":"How to Start Selling Online? A Practical Guide for Beginners"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"5373\" class=\"elementor elementor-5373\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-754a204 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"754a204\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-181fa4f\" data-id=\"181fa4f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2fb5057d elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"2fb5057d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-pm-slice=\"1 1 []\">Want to open your own online store, but don&#039;t know where to start? Want to learn how to start selling online? In this guide, you&#039;ll learn everything from sales models, through recipes and shipping, to the latest trends. Learn how to create a profitable e-commerce step by step<strong>.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7662a9c elementor-widget elementor-widget-image\" data-id=\"7662a9c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2560\" height=\"1709\" src=\"https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/toy-gift-boxes-and-credit-card-on-laptop-with-e-co-2024-11-18-19-48-43-utc-scaled.jpg\" class=\"attachment-full size-full wp-image-5374\" alt=\"\" srcset=\"https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/toy-gift-boxes-and-credit-card-on-laptop-with-e-co-2024-11-18-19-48-43-utc-scaled.jpg 2560w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/toy-gift-boxes-and-credit-card-on-laptop-with-e-co-2024-11-18-19-48-43-utc-300x200.jpg 300w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/toy-gift-boxes-and-credit-card-on-laptop-with-e-co-2024-11-18-19-48-43-utc-1024x683.jpg 1024w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/toy-gift-boxes-and-credit-card-on-laptop-with-e-co-2024-11-18-19-48-43-utc-768x513.jpg 768w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/toy-gift-boxes-and-credit-card-on-laptop-with-e-co-2024-11-18-19-48-43-utc-1536x1025.jpg 1536w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/toy-gift-boxes-and-credit-card-on-laptop-with-e-co-2024-11-18-19-48-43-utc-2048x1367.jpg 2048w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/toy-gift-boxes-and-credit-card-on-laptop-with-e-co-2024-11-18-19-48-43-utc-18x12.jpg 18w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-398e064 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"398e064\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c1a1168\" data-id=\"c1a1168\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-020273b elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"020273b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0a2c2a0 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"0a2c2a0\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"ecommerce\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><span style=\"color: #f94d1c; font-size: 32px;\">What is e-commerce?<\/span><\/h2>\n<p>E-commerce <a href=\"https:\/\/pl.wikipedia.org\/wiki\/Handel_elektroniczny\" target=\"_blank\" rel=\"noopener\">(e-commerce)<\/a>&nbsp;is the sale of products or services via the Internet. It can include both online stores and sales in social media, on platforms such as Allegro, Amazon or OLX.<\/p>\n<p>The history of e-commerce dates back to the 90s, but the real breakthrough came during the COVID-19 pandemic. In 2020-2021, during the lockdowns, many companies moved their operations online, and the number of consumers shopping online increased dramatically. Since then, e-commerce has become the norm, not an option.<\/p>\n<p>In Poland, the e-commerce market is developing dynamically. According to data from 2024, more than <strong>77% internet users<\/strong> in Poland shop online, and the value of the entire market has exceeded <strong>130 billion zlotys<\/strong>More and more small businesses and individuals are deciding to start their own <a href=\"https:\/\/webd.pl?partner=gdbkmd\" target=\"_blank\" rel=\"noopener\">online store<\/a> or selling through marketplace platforms. Read on to learn how to start selling online, from e-commerce models to legal regulations.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-993d926 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"993d926\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-324a789\" data-id=\"324a789\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f637e9d elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"f637e9d\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"sonline\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><span style=\"color: #f94d1c; font-size: 32px;\">Why is it worth getting into online sales?<\/span><\/h2><ul><li><strong>\u2022 Low entry threshold<\/strong> \u2013 starting an e-commerce business doesn\u2019t require a lot of investment. You can even start without a warehouse, using dropshipping.<\/li><li><strong>\u2022 Wide coverage<\/strong> \u2013 e-commerce allows you to reach customers from all over Poland, as well as from abroad. Thanks to online advertising, you can precisely target your audience.<\/li><li><strong>\u2022 Process automation<\/strong> \u2013 order processing, invoicing, marketing automation and integration with courier companies simplify running a business.<\/li><li><strong>\u2022 Flexibility<\/strong> \u2013 you can run e-commerce as an additional source of income or turn it into a full-fledged business.<\/li><\/ul><p>According to PARP reports, in 2023 as many as <strong>25% new companies in Poland<\/strong> was created in the e-commerce or online services sector.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cfd7460 elementor-widget elementor-widget-image\" data-id=\"cfd7460\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"840\" src=\"https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/ecommerce-2140604_1920.jpg\" class=\"attachment-full size-full wp-image-5376\" alt=\"How to start selling online, e-commerce, IT support in creating an online store\" srcset=\"https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/ecommerce-2140604_1920.jpg 1920w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/ecommerce-2140604_1920-300x131.jpg 300w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/ecommerce-2140604_1920-1024x448.jpg 1024w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/ecommerce-2140604_1920-768x336.jpg 768w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/ecommerce-2140604_1920-1536x672.jpg 1536w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/ecommerce-2140604_1920-18x8.jpg 18w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-842608d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"842608d\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3e27a2c\" data-id=\"3e27a2c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e624d21 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"e624d21\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"modele\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><span style=\"color: #f94d1c; font-size: 32px;\">E-commerce models \u2013 which one to choose?<\/span><\/h2><p>The choice of model depends on your resources, experience and business idea. The most popular models are:<\/p><ul><li><strong>\u2022 B2C (Business to Consumer)<\/strong> \u2013 a classic online store offering products to individual customers. The most common model.<\/li><li><strong>\u2022 B2B (Business to Business)<\/strong> \u2013 wholesale between companies, e.g. manufacturer \u2013 retailer.<\/li><li><strong>\u2022 Dropshipping<\/strong> \u2013 You do the sales and marketing, and the wholesaler ships the goods. Low start-up costs, but less control over quality and logistics.<\/li><li><strong>\u2022 Print on Demand<\/strong> \u2013 printing on demand (e.g. printed T-shirts), ideal for the creative industry.<\/li><li><strong>\u2022 Marketplace<\/strong> \u2013 selling on ready-made platforms (Allegro, Amazon, Etsy), which allows you to bypass the cost of building your own store.<\/li><\/ul><p>In Poland, Allegro still dominates with over <strong>20 million registered users<\/strong>, making it a great starting point for beginner sellers.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-84e941b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"84e941b\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-50f9c54\" data-id=\"50f9c54\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3bed45d elementor--h-position-center elementor--v-position-middle elementor-arrows-position-inside elementor-pagination-position-inside elementor-widget elementor-widget-slides\" data-id=\"3bed45d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;navigation&quot;:&quot;both&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;transition&quot;:&quot;slide&quot;,&quot;transition_speed&quot;:500,&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"slides.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper\">\n\t\t\t\t\t<div class=\"elementor-slides-wrapper elementor-main-swiper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Slides\" dir=\"ltr\" data-animation=\"fadeInUp\">\n\t\t\t\t<div class=\"swiper-wrapper elementor-slides\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-repeater-item-21e5fd3 swiper-slide\" role=\"group\" aria-roledescription=\"slide\"><div class=\"swiper-slide-bg elementor-ken-burns elementor-ken-burns--in\" role=\"img\"><\/div><div class=\"elementor-background-overlay\"><\/div><div class=\"swiper-slide-inner\" ><div class=\"swiper-slide-contents\"><div class=\"elementor-slide-heading\">B2B<\/div><div class=\"elementor-slide-description\">(Business to Business)<\/div><\/div><\/div><\/div><div class=\"elementor-repeater-item-f870cfd swiper-slide\" role=\"group\" aria-roledescription=\"slide\"><div class=\"swiper-slide-bg elementor-ken-burns elementor-ken-burns--in\" role=\"img\"><\/div><div class=\"elementor-background-overlay\"><\/div><div class=\"swiper-slide-inner\" ><div class=\"swiper-slide-contents\"><div class=\"elementor-slide-heading\">B2C<\/div><div class=\"elementor-slide-description\">(Business to Consumer)<\/div><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\" aria-label=\"Previous slide\" data-no-translation-aria-label=\"\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\" aria-label=\"Next slide\" data-no-translation-aria-label=\"\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-b60c59f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b60c59f\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-415f7f3\" data-id=\"415f7f3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-38d8f4b elementor-widget elementor-widget-text-editor\" data-id=\"38d8f4b\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"jakz\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><span style=\"color: #f94d1c; font-size: 32px; text-align: justify;\">How to Start Selling Online: Step by Step<\/span><\/h2><ol><li><strong>Choose your industry and niche<\/strong> \u2013 it is best to choose a topic that you are familiar with or that is undervalued on the market.<\/li><li><strong>Register your business<\/strong> \u2013 this can be done online via CEIDG in 15 minutes.<\/li><li><strong>Create an online store or account on Allegro\/Amazon.<\/strong><\/li><li><strong>Take care of your visual identification<\/strong> \u2013 logo, colors, consistent style build trust.<\/li><li><strong>Create unique product descriptions<\/strong> \u2013 avoid copying content from competitors.<\/li><li><strong>Configure your payment system (Przelewy24, PayU, Tpay, Stripe, PayPal).<\/strong><\/li><li><strong>Set delivery options \u2013 courier, parcel locker, personal pickup.<\/strong><\/li><li><strong>Take care of your documents \u2013 regulations, privacy policy, information about returns.<\/strong><\/li><li><strong>Promote your store \u2013 SEO, social media, paid advertising.<\/strong><\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a63899 elementor-widget elementor-widget-spacer\" data-id=\"8a63899\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-2c3e46e4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2c3e46e4\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6ee61e58\" data-id=\"6ee61e58\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-807f0c7 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"807f0c7\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"wyb\u00f3rp\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><span style=\"color: #f94d1c; font-size: 32px;\">Choosing an e-commerce platform<\/span><\/h2><p><a href=\"https:\/\/webd.pl?partner=gdbkmd\" data-wplink-url-error=\"true\" target=\"_blank\" rel=\"noopener\">E-commerce platform<\/a> is the foundation of your store. The most popular options in 2025:<\/p><ul><li><strong>\u2022 Shopify<\/strong> \u2013 intuitive, quick to configure, good for beginners. Monthly cost from approx. PLN 100.<\/li><li><strong>\u2022 WooCommerce (WordPress)<\/strong> \u2013 flexible and free plugin, perfect for bloggers or technical people.<\/li><li><strong>\u2022 Shoper, Sky-Shop, Shoplo<\/strong> \u2013 Polish solutions with good support and integrations.<\/li><li><strong>\u2022 Prestashop \/ Magento<\/strong> \u2013 more advanced options require more technical knowledge.<\/li><li><strong>\u2022 Marketplace (Allegro, Amazon, Etsy)<\/strong> \u2013 a great choice to start with, especially for selling handmade or finished products.<\/li><\/ul><p>The choice depends on your budget, <a href=\"https:\/\/sell.amazon.pl\/materialy-edukacyjne\/czym-jest-handel-elektroniczny\" target=\"_blank\" rel=\"noopener\">scale of activity<\/a> and technical skills<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-98fbea5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"98fbea5\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-285df61\" data-id=\"285df61\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1642d06 elementor-widget elementor-widget-image\" data-id=\"1642d06\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1280\" height=\"430\" src=\"https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/Allegro.pl_sklep.svg-1.png\" class=\"attachment-full size-full wp-image-5384\" alt=\"\" srcset=\"https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/Allegro.pl_sklep.svg-1.png 1280w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/Allegro.pl_sklep.svg-1-300x101.png 300w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/Allegro.pl_sklep.svg-1-1024x344.png 1024w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/Allegro.pl_sklep.svg-1-768x258.png 768w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/Allegro.pl_sklep.svg-1-18x6.png 18w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-049f54c\" data-id=\"049f54c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f882aac elementor-widget elementor-widget-image\" data-id=\"f882aac\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"387\" src=\"https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/Amazon_logo.svg.png\" class=\"attachment-full size-full wp-image-5381\" alt=\"\" srcset=\"https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/Amazon_logo.svg.png 1280w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/Amazon_logo.svg-300x91.png 300w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/Amazon_logo.svg-1024x310.png 1024w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/Amazon_logo.svg-768x232.png 768w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/Amazon_logo.svg-18x5.png 18w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-8aee76d\" data-id=\"8aee76d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c2a9033 elementor-widget elementor-widget-image\" data-id=\"c2a9033\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"322\" src=\"https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/Shopify_logo_2018.svg.png\" class=\"attachment-full size-full wp-image-5382\" alt=\"\" srcset=\"https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/Shopify_logo_2018.svg.png 1024w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/Shopify_logo_2018.svg-300x94.png 300w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/Shopify_logo_2018.svg-768x242.png 768w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/Shopify_logo_2018.svg-18x6.png 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-32991d6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"32991d6\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-78f259a\" data-id=\"78f259a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2720f6d elementor-widget elementor-widget-text-editor\" data-id=\"2720f6d\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"wysy\u0142kai\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><span style=\"color: #f94d1c; font-size: 32px; text-align: justify;\">Shipping and Logistics \u2013 How Does It Work?<\/span><\/h2><p>Shipping is one of the key elements in e-commerce. You have two main options:<\/p><ul><li><strong>\u2022 Self-shipping<\/strong> \u2013 e.g. from home or warehouse, popular when the number of orders is small.<\/li><li><strong>\u2022 Fulfillment<\/strong> \u2013 a logistics company stores and ships products on your behalf (e.g. Omnipack, InPost Fulfillment).<\/li><\/ul><p>The most popular courier companies in Poland:<\/p><ul><li><strong>\u2022 InPost (parcel lockers)<\/strong> \u2013 leader, over 20,000 collection points.<\/li><li><strong>\u2022 DPD, DHL, GLS, FedEx<\/strong> \u2013 classic courier companies.<\/li><\/ul><p>Establish a delivery policy:<\/p><ul><li>\u2022 Costs \u2013 free shipping over a certain amount?<\/li><li>\u2022 Time \u2013 do you deliver within 24 hours, 48 hours?<\/li><li>\u2022 Returns \u2013 who covers the return costs, what is the procedure?<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-18bddf4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"18bddf4\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f886d44\" data-id=\"f886d44\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2f8b52f elementor-widget elementor-widget-image\" data-id=\"2f8b52f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1380\" height=\"920\" src=\"https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/interior-large-distribution-warehouse-with-shelves-stacked-with-palettes-goods-ready-market_342744-1481.avif\" class=\"attachment-full size-full wp-image-5385\" alt=\"How to start selling online? Guide, storage\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c164ea elementor-widget elementor-widget-text-editor\" data-id=\"5c164ea\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"przepisyi\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><span style=\"color: #f94d1c; font-size: 32px; text-align: justify;\">Regulations and formalities \u2013 what do you need to know?<\/span><\/h2><p>Online sales in Poland require several formalities:<\/p><ul><li><strong>\u2022 Business registration<\/strong> \u2013 most often as a sole proprietorship (JDG).<\/li><li><strong>\u2022 VAT registration (if your annual turnover exceeds PLN 200,000 or you plan to sell abroad).<\/strong><\/li><li><strong>\u2022 GDPR<\/strong> \u2013 you must protect customer data (e.g. name, address, email, phone number).<\/li><li><strong>\u2022 Store regulations, privacy policy, returns policy.<\/strong><\/li><li><strong>\u2022 Reporting to the Personal Data Protection Office (if you collect personal data).<\/strong><\/li><li><strong>\u2022 Sales recording \u2013 e.g. integration with an accounting system or fiscalization.<\/strong><\/li><\/ul><p>If in doubt, it is worth using the services of an accounting office specializing in e-commerce.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-995a7d9 elementor-widget elementor-widget-text-editor\" data-id=\"995a7d9\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"trendye\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><span style=\"color: #f94d1c; font-size: 32px; text-align: justify;\">E-commerce trends for 2025<\/span><\/h2><ul><li><strong>\u2022 AI and automation<\/strong> \u2013 intelligent product recommendations, chatbots, personalized newsletters.<\/li><li><strong>\u2022 Mobile first<\/strong> \u2013 over 65% of online purchases in Poland are already made via smartphones.<\/li><li><strong>\u2022 Social media shopping<\/strong> \u2013 Facebook, Instagram, TikTok are developing their own payment stores.<\/li><li><strong>\u2022 Subscriptions<\/strong> \u2013 the subscription model is gaining popularity (e.g. delivery of coffee, cosmetics).<\/li><li><strong>\u2022 Ecological packaging<\/strong> \u2013 customers are increasingly paying attention to the ecological aspects of shipments.<\/li><li><strong>\u2022 Live shopping and sales broadcasts<\/strong> \u2013 especially popular in the fashion and beauty industry.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7374685 elementor-widget elementor-widget-image\" data-id=\"7374685\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1203\" src=\"https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/turn-on-2923047_1920.jpg\" class=\"attachment-full size-full wp-image-5386\" alt=\"ProsteIT helps with online sales, e-commerce, how to start selling online\" srcset=\"https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/turn-on-2923047_1920.jpg 1920w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/turn-on-2923047_1920-300x188.jpg 300w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/turn-on-2923047_1920-1024x642.jpg 1024w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/turn-on-2923047_1920-768x481.jpg 768w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/turn-on-2923047_1920-1536x962.jpg 1536w, https:\/\/prosteit.pl\/wp-content\/uploads\/2025\/03\/turn-on-2923047_1920-18x12.jpg 18w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-77b8fda elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"77b8fda\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c404d05\" data-id=\"c404d05\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f4bbc19 elementor-widget elementor-widget-text-editor\" data-id=\"f4bbc19\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00a0E-commerce is one of the best ways to start a business in Poland today. A low entry threshold, extensive development opportunities, and access to modern tools mean that even someone with no experience can build a profitable business. <a href=\"https:\/\/webd.pl?partner=gdbkmd\" target=\"_blank\" rel=\"noopener\">Internet shop<\/a>.<\/p><p>In 2025, it\u2019s worth focusing on personalization, customer convenience, mobility, and social media integration. Make sure you have a solid foundation: choose a good business model, plan your logistics, refine your content, and stay up to date with regulations.<\/p><p>Selling Online Doesn&#039;t Have to Be Hard - Just Get Started <a href=\"https:\/\/prosteit.pl\/en\/how-to-speed-up-your-companys-internet-and-optimize-your-network\/\">step by step<\/a>. Now you know how to start selling on the Internet. If you would like help with setting up a website, domain, servers, outsourcing, IT security - contact us and we will introduce appropriate IT standards in your company.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Want to open your own online store but don&#039;t know where to begin? Want to learn how to start selling online? In this guide, you&#039;ll learn everything from sales models, recipes, and shipping to the latest trends. Learn how to create a profitable e-commerce business step by step. What is e-commerce? E-commerce (electronic commerce) is the sale of products or services [\u2026]<\/p>","protected":false},"author":4,"featured_media":5375,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39],"tags":[107,111,106,104,112,108,105,113,103,110],"class_list":["post-5373","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-ai-dla-poczatkujacych","tag-jak-zaczac-handlowac-w-internecie","tag-jak-zaczac-w-internecie","tag-jak-zaczac-zarabiac-w-internecie","tag-jak-zarabiac-w-internecie","tag-przewodnik-dla-poczatkujacych","tag-sprzedaz-w-internecie","tag-zarabianie-dla-poczatkujacych","tag-zarabianie-w-internecie","tag-zarzadzanie-dla-poczatkujacych"],"_links":{"self":[{"href":"https:\/\/prosteit.pl\/en\/wp-json\/wp\/v2\/posts\/5373","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/prosteit.pl\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/prosteit.pl\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/prosteit.pl\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/prosteit.pl\/en\/wp-json\/wp\/v2\/comments?post=5373"}],"version-history":[{"count":10,"href":"https:\/\/prosteit.pl\/en\/wp-json\/wp\/v2\/posts\/5373\/revisions"}],"predecessor-version":[{"id":6673,"href":"https:\/\/prosteit.pl\/en\/wp-json\/wp\/v2\/posts\/5373\/revisions\/6673"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/prosteit.pl\/en\/wp-json\/wp\/v2\/media\/5375"}],"wp:attachment":[{"href":"https:\/\/prosteit.pl\/en\/wp-json\/wp\/v2\/media?parent=5373"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/prosteit.pl\/en\/wp-json\/wp\/v2\/categories?post=5373"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/prosteit.pl\/en\/wp-json\/wp\/v2\/tags?post=5373"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}